Private Marketplace deals, also known as PMPs, are a hot topic. As the digital landscape evolves at an exponential pace, so has the use of…
adminJanuary 4, 2016
When you see "VCR" you might think of watching movies as a kid. In our industry, you might think of "Video Click-Through Rates." I want…
adminNovember 9, 2015
As thousands converged in Minneapolis to attend the largest gathering of shopper marketers from across the globe, a theme emerged around Moments. Kristi Argyilan, SVP…
adminOctober 19, 2015
The Hispanic population is the fastest-growing in the United States. With that, it’s becoming more and more apparent the importance of marketing to and speaking…
adminSeptember 21, 2015